As a business resource, Slideshare stands pretty much head and shoulders above most other content platforms.

From presentations to educational content and more, you can find information and curated media on pretty much any topic you have an interest in.

As a research solution, Slideshare offers analysis from some of the smartest minds on the web across all verticals. These include standard presentations, videos, multimedia and more.

Which brings us to this week’s Sunday Share.

Every week, I’ll be sharing a presentation that catches my eye and where I feel you might be interested in the information inside. These will range from business to content to social media to marketing and more.

This week, an excellent and insightful presentation from Rand Fishkin, founder of Moz.

Research and marketing today often relies on the “wisdom of the crowd” – if enough people say or think something, it must be true. Rand’s presentation shows why this isn’t the case, and why marketers must be more skeptical to succeed.

Enjoy.

image: drew beck

The Sunday Share: Why Great Marketers Must Be Great Skeptics originally appeared on Danny Brown – Award-Winning Social Media Marketing and Influence Marketing Blog – all rights reserved.


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