The lifestyle paradigm enshrined in the Western world has created a culture of mediocrity. Not only is everybody expected to “conform” and accept having an average (aka, mediocre) life, but apathy has crept into nearly every area of life.

This book presents a different way of looking at life. If you’ve been feeling like you don’t belong in the mainstream, feel like you’re trapped in “The Matrix”, then you should read this book. Containing practical advice from somebody that has actually broken out of the rat race, Jassen will show you how to break out of your cubicle and begin living a life beyond mediocrity.

Table of Contents

Part I: Seeking Life Beyond Mediocrity

The Mediocrity Problem

Life Is Not A Zero-Sum Game

Location Independence For Working Stiffs

Comparing the Cost of World Travel to the Cost of Living At Home

Achieving Life Dreams

Minimizing Baggage

Debt: The Enemy of Cash Flow

Systems Manifesto

The Pareto Principle

Part II: Show Me The Money!

You Shouldn’t Care About Economic Conditions

The Value of Your Time

Financial Education

Business Lessons From Drug Dealers

Essential Occupations In Any Economy

Recurring Revenue: Creating Continuity Programs in Non-continuity Businesses

When All Else Fails, Sell Something

Part III: Skills

Sales, Part Un: Intro to sales

Sales, Part Deux: Needs-Based Selling

Cloud Surfing: Working As A Digital Nomad

A Brief Introduction To Making Money Online

Everything You REALLY Need To Know About Search Engine Optimization (SEO)

Keyword Research and Niche Selection

Content is Still King: Why You Need to Regularly Update Your Web Site

Quick Intro To Direct Mail Marketing